In a recent conversation with EagleView, a contractor explained how his company now delivers projects without ever seeing the customer face to face: “Two years…
The only constant with digital marketing is that it continually changes. Online ad platforms, like Google and Facebook, constantly evolve their offerings to keep up…
Latinos in the U.S. wield an annual purchasing power of over $1.7 trillion and growing. Much of that growth is in home purchases, both new…
In this month’s ROOFPRO Partner Spotlight, we sat down (virtually, of course!) with Derik Kline, founder and CEO of HailTrace, IKO’s most recently added strategic…
To a small business owner, “branding” can sound like a big word. It can be intimidating to even a seasoned marketer; so, for the average…